The digital revolution has rocked the music business for more than a decade, changing the way we buy, play and discover new music. In this post, I’ll show you the importance of data collection in the music industry and how this process can help new bands to outreach their upcoming consumers the right way. Music Listeners Demographics Bob Dylan said that the times were a changing in the mid-1960’s. Truer today than he, or anyone could have dreamed of, the world of the musician

SoundCloud announced that it is opening up its direct monetization program to the public, finally giving most artists the ability to make money off of the platform. The program, called SoundCloud Premier, was created four years ago but has been limited to an invite-only beta until now. SoundCloud’s self-monetization move follows Spotify’s recent announcement that it would begin letting indie artists make money off of songs that are self-uploaded to its platform. In order to

According to FT... SoundCloud, the online music streaming service, is exceeding financial and user growth targets less than a year after a $170m financial rescue took it back from the brink of collapse. Kerry Trainor, the former chief executive of video site Vimeo who pulled together a fundraising deal in August with backing from Raine Group, the boutique US bank, and Temasek, Singapore’s state investment company, says SoundCloud made sales in 2017 that surpassed its annual

The end of genre? Well... Today, companies are trying to make decisions relying on as few assumptions as possible. Whereas in the past, the industry relied primarily on sales and how often a songs were played on the radio, they can now see what specific songs people are listening to, where they are hearing it and how they are consuming it. On a daily basis, people generate 2.5 exabytes of data, which is the equivalent to 250,000 times all of the books in the Library of Congr

"I've lost half of my income because of these clever fellas," says David Crosby. "I used to make money off my records, but now I don't make any" According to Rolling Stone... Spotify's plan to go public, filed last week, could generate $23 billion and make the world's biggest record labels hundreds of millions of dollars richer — but the Swedish streaming giant has yet to soothe grumbling and litigious artists and songwriters who say its royalty payments are unfairly low. "T

Break out singer/songwriter Jennifair is another version of Lauryn Hill! The way she delivers bars as well as Great display of vocal skills is impeccably impressive! Jennifair will be live tonight for a repeat performance tonight in NYC's Union Square! Follow her socials: Twitter @IamJennifair Instagram @IamJennifair Website: www.IamJennifair.com Check out Her First Performance and be postured for more and more GOOD MUSIC! JENNIFAIR SoFARNYC #music #entertainment #sofarsounds