The Importance Of Data Collection And How the Music Industry Can Benefit From It!
The digital revolution has rocked the music business for more than a decade, changing the way we buy, play and discover new music. In this post, I’ll show you the importance of data collection in the music industry and how this process can help new bands to outreach their upcoming consumers the right way. Music Listeners Demographics Bob Dylan said that the times were a changing in the mid-1960’s. Truer today than he, or anyone could have dreamed of, the world of the musician
The 7 Points Of Leadership In DigitalMarketing.
#DigitalMarketing
Growth On Your Own Terms
Let’s Talk About Growth!
Leaders of international development organizations constantly face the challenge of needing more funding. Moreover, impact-driven entrepreneurs are always looking for ways to scale up their operations, to reach more people and improve more lives. Finding new donors and investors to fund this impact and expansion often comes with the cost of incorporating the opinions and vision of the investors into the enterprise’s business plan.
Finding Impact st
Microsoft Launches Free AI Business School for Execs
Machine learning and, more broadly, artificial intelligence (AI) have become the tech industry's most important trends over the past 18 months. And despite the hype and, to some extent, fear surrounding the technology, many businesses are now embracing AI at an impressive speed. At this rate, by the end of 2020, we predict that upwards of 90 percent of large enterprises will have either pilot or production-level applications of machine learning in their organizations. We're s
Facebook Legal Troubles
Facebook’s legal struggles continue. As we discussed yesterday, the company faces (and disputes) new allegations that it previously shared user data with smartphone device makers without consent. It was also sued today by Washington state for failing to comply with campaign finance laws. Google was also named in the complaint.
Both companies are charged by Washington Attorney General Bob Ferguson with not maintaining proper records and information about buyers of political a
![The 15 Best Instagram Video Editor Apps Right Now [2018] – Tools for Making, Designing, GIFs and (of](https://static.wixstatic.com/media/9581ed_130fc095a2964893830cd25516fa5851~mv2.jpg/v1/fill/w_640,h_640,fp_0.50_0.50,q_90,enc_auto/9581ed_130fc095a2964893830cd25516fa5851~mv2.jpg)
The 15 Best Instagram Video Editor Apps Right Now [2018] – Tools for Making, Designing, GIFs and (of
ONE LMEDIA
Creating awesome short videos is easier than ever…if you know where to look. There are literally thousands of video editor apps designed specifically for Instagram, but most of them are absolute garbage.
So we put together this list of the 15 Best Instagram Video Apps so you can stop wasting your time trying sifting through trash, and dedicate yourself to master mobile video editing with apps that are worth the small learning curve.
And if you’re a marketer, bus
5 Ways To Enhance Your Email Marketing
1. Use CTAs throughout your email — not just at the end.
Many people apply a copy-and-paste formula in which the call to action always appears once at the end of the email. What might work for a 700-word article on your blog is not the same as what works in an email, though.
Many users don’t read past the fold. For this reason, you should include CTAs early on and throughout an email. You don’t need to go overboard, and you certainly don’t need to call your audience to many
Could Facebook be adding 'unsend' option on messages?
According to Social Media Today... While Facebook’s been busy announcing new privacy and transparency features in the wake of the Cambridge Analytica scandal, they’ve also been forced to address a range of additional details that have been uncovered as part of the broader examination of the network's practices.
Among those previously unreported or lesser known disclosures have been:
Facebook has been tracking details of SMS and call data on Android devices, and storing that
What Makes Music Matter Today? Following The Data!
The end of genre? Well...
Today, companies are trying to make decisions relying on as few assumptions as possible. Whereas in the past, the industry relied primarily on sales and how often a songs were played on the radio, they can now see what specific songs people are listening to, where they are hearing it and how they are consuming it. On a daily basis, people generate 2.5 exabytes of data, which is the equivalent to 250,000 times all of the books in the Library of Congr
The Question ... Is Which Lead Is Better?!
These days, most marketers talk up the value of inbound marketing over outbound marketing. In case you aren’t familiar, outbound marketing tactics are more conventional marketing and advertising methods that require some form of targeted outreach, such as billboard ads or radio spots.
Inbound marketing tactics are more concerned with establishing a presence that naturally invites people to your organization, usually through the provision of valuable materials (like informat
